Project Development:

• Conceived and described the game concept.
• Developed the UX/UI design of the website.
• Developed the backend of the educational game using basic development skills and AI tools.

Launch and Promotion:

• Hosted and launched the project.
• Created a presentation and promotional materials.
• Conducted training for the sales department on the website's functionality.

Results Analysis:

• 70% of participants applied to open a brokerage account after participating in the game.

About the Gameplay

Players can invest in stocks, real estate, initial public offerings (IPOs), or place funds in deposit accounts. In one game session, lasting one hour, participants go through three years in the investment market. At the end of each virtual year, the results of annual returns and price changes of all assets are displayed. Between years, players are provided with current world news, as well as information on various asset classes and specific securities. Additionally, the game has features to save and load progress.